Monday, March 8, 2010
Yesterday marked another Athlete’s First Golf Extravaganza at the beautiful St. Regis Resort in Dana Point, California. To benefit the Orangewood Children’s Foundation a host of pro football players like Aaron Rodgers (Green Bay Packers), Brandon Jacobs (New York Giants), Matt Cassel (Kansas City Chiefs), Mark Sanchez (New York Jets), Matt Schaub (Houston Texans), Reggie Wayne (Indianapolis Colts) and Todd Heap (Baltimore Ravens) flew from all over the country to participate in the fun and games. Doing what we do best, we paired up with Juice It Up! to blend up some delish açaí breakfast bowls. They were so good in fact, that the carnivorous athletes, coaches, and agents loved ‘em and kept coming back for seconds and thirds.
It was a nice change of pace however, to realize that green and good has infiltrated even the world of professional football. More and more players already knew about açaí and some even ate it regularly and all of their blacked out Navigators and Denalis were Flex Fuel (seriously). Bottom line, I haven’t watched football since Jerry Rice was on top, and while image hasn’t changed a whole ton, a lot of old stereotypes no longer hold true (at least fully). And just maybe, this generation of players will be setting the pace for future pros to follow: Green and organic is good for you, good for your fans and good for the environment.
Special thanks to Juice It Up! for helping us make this event a great success.. And did I mention that in SoCal, Juice It Up! has launched a new açaí menu? Five unique offerings... And they are delish, so make sure to grab an açaí bowl from Juice It Up! for your next breakfast... Or lunch... Or dinner.
Keep it Purple,
West Events Manager / SAMBAZON