Friday, March 27, 2009

Sambazon Comes to Seattle

Greeting Sambazonians,

Well Sambazon is growing so quickly that we are constantly looking for new places to spread the word about this amazing purple berry. Next stop, Seattle, Washington. This week Christa (our national demo coordinator) and I headed to the Pacific Northwest to get everyone hooked on Sambazon. We poured samples at in store demos, talked to thousands of people at Vegetarian Festival, and this weekend we will be out at Green Festival to stoke even more people on Sambazon Açaí.

Its been an interesting trip so far, lots of rain and sketchy weather but we came out full force. People were amped to finally try the real experience of açaí. A majority of people have heard of açaí and its nutritional benefit here in Seattle but they were introduced to in via the internet, email spam, and advertisements. It was amazing to educate people on the truth about açaí and how Sambazon is the global leader in the market. One women actually came up to meet at a demo in Safeway and proclaimed “hey I read about you guys in the New York Times article, you guys are the legit açaí company” its that type of feedback that makes our time in Seattle well worth it.

This weekend is Green Festival where we will be sampling our 10.5 oz juices and smoothies as well as Amazon Energy so come check us out at booth 1223.

Cameron Faist

Tuesday, March 3, 2009

Real Deal Açaí Blog Series: Part 5 - Sambazon Versus the Competition

Ok, so here’s the deal... It goes without saying that there are an incredible amount of companies in the açaí game these days. Naturally, each new company does their best to differentiate their açaí product and market its advantages. News articles on Monavie have pointed out that it only contains 20% açaí and is a blend of a large variety of fruit juices. We’ve also learned that one, individual 100g Sambazon smoothie pack (avg. retail price $1.25), has more açaí than an entire $40 bottle of Monavie. The fact of the matter is the more we look into other açaí products, the more we find that this kind of thing isn’t unusual. We’ve of course become familiar with the claims being made by Monavie and others around potency too...

We fell so deeply in love with açaí that we went to the Amazon to find the freshest, most delicious and potent açaí in the world – a kind of pilgrimage to the fruit’s source. When we learned locals made more money selling açaí than non-renewable forest products, we became obsessed by the pursuit of bringing the highest quality açaí products to the world and have spent the last 9 years dialing in our quality driven processing protocols and growing our conservation project. In 2006 we finished building the most beautiful, tricked out, stainless steal açaí factory you can imagine (really, it’s that insanely awesome), in a super remote town, right on the equator, in the middle of the açaí harvest. The factory has more certifications than a Harvard scholar and was built right on the river. The fruit is delivered by boat right to the factory’s dock and immediately processed. Sambazon Açaí products are always completely Organic = no artificial colors, preservatives or GMOs, Fair Trade, Gluten free, Dairy free and Kosher. We offer a wide range of premium açaí products including our Pure Açaí (sugar free) frozen smoothie packs. Rest assured, there is a method to our madness and we’re constantly thinking of ways to increase the value of our customer’s purchase. Please tell us what products you really want us to make for you by contacting us at

NOTE: ALL CANADIANS – Firstly, you guys are cool. Secondly GOOD NEWS, our frozen smoothie packs can be obtained from any natural foods store in Canada. Here’s how: There are two major distributors of natural foods in Canada from which pretty much every natural foods store in Canada orders. Both of these distributors carry Sambazon Açaí smoothie packs. And so, all you have to do is call the natural foods store that is closest to you and tell them you’d like them to order Sambazon Açaí smoothie packs for you. The store may even be willing to pass on a discount to you if you choose to buy by the case! The names of the two distributors are Horizon out of Vancouver and ONFC out of Ontario. Did you know our frozen smoothie packs are the most potent source of açaí of any açaí product available – It’s true! And they’re our favorite way to make real deal açaí bowls and smoothies too!

Your Friend,