Thursday, April 28, 2011

B Corp: Certified Sustainable

We founded Sambazon (Sustainable Management of the Brazilian Amazon) eleven years ago with a desire to create positive social change through a “sustainable” business. Our philosophy was, and continues to be, based on a triple bottom line, which aims to achieve social, economic, and environmental success in all that we do. During this period, that very word, sustainable, has started to loose meaning as companies big and small adopt “sustainable” practices that have any range of positive influence from vast to none.

We’re not a fan of greenwashing any more than you are, so in a quest to seek out credible measures that would both demonstrate our transparency and keep Sambazon at the forefront of this movement, we continue to work hard to push the envelope with respected third parties to grow our certified USDA organic and Ecocert Fair Trade supply chain. And today, I’m happy to announce that Sambazon is honored to call itself a B(enefit) Corporation.

A certified B Corporation is a mission-driven organization that uses the power of business to solve social and environmental problems – and that mission is built into its legal DNA. Not only can companies become certified after passing a rigorous review process that looks at how a corporation treats its employees, consumers, community and environment, but B Corp is also working state by state to pass Benefit Corporation legislation – they are working on our home state of California right now.

You can see how Sambazon stacks up in the ranks of B Corporations in our public profile. http://www.bcorporation.net/sambazon. If you see something we should work on, let us know. We appreciate your insights and know that the ultimate success of our society is dependent on all of us working together to create the future we want.

Ryan Black, Co-Founder + CEO

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