Showing posts with label Celebrities. Show all posts
Showing posts with label Celebrities. Show all posts

Friday, April 9, 2010

Sambazon On The Set of "Soul Surfer" the Story of Bethany Hamilton



Bethany Hamilton, pro surfer and Sambazon Ambassador, takes her inspiring life story to Hollywood in “Soul Surfer.” After an almost fatal shark bite, Bethany came back to the ocean and to surfing and is once again competing against the world’s best surfers. “Soul Surfer” is a tale of Bethany and how she uses her past to inspire people around the world.

Just recently halfway through filming, Bethany asked Sambazon, one of her favorite supporters, to come out to the set and help keep everybody energized and rejuvenated. Sambazon was on the set everyday and supplied smoothies, sorbet and açaí bowls to all that grew weary in the hot sun of the North Shore. Coolers were constantly refilled only to have actresses such as Helen Hunt asking how she could get more! Once people started feeling the uplifting benefits and tasting the delicious flavor of açaí, Sambazon became more than a “hit” on the set of Soul Surfer. There was always a helping hand whenever Sambazon rolled up, security guards would grip a drink in hand boasting “shakas” and big smiles.

Bethany often drinks açaí smoothies made with Sambazon Pure Açaí Smoothie Packs in the morning before starting her day, and the producers at Soul Surfer, not wanting to miss a beat, chose to incorporate this into their film. Bethany personally set this scene up for the directors and explained how her mom would whip up a couple of smoothies every morning before sending the kids off to school. To get the perfect shot, gallons and gallons of açaí smoothies were blended and drank by the actors and everyone else on the set. You could literally see people turning purple with açaí happiness!

We’re looking forward to an amazing and compelling film, so make sure to check out Soul Surfer in theatres this October!

Aloha,
Sam Custin (Sambazon Hawaii Brand Ambassador)

Monday, March 8, 2010

Athlete’s First Golf Extravaganza


Yesterday marked another Athlete’s First Golf Extravaganza at the beautiful St. Regis Resort in Dana Point, California. To benefit the Orangewood Children’s Foundation a host of pro football players like Aaron Rodgers (Green Bay Packers), Brandon Jacobs (New York Giants), Matt Cassel (Kansas City Chiefs), Mark Sanchez (New York Jets), Matt Schaub (Houston Texans), Reggie Wayne (Indianapolis Colts) and Todd Heap (Baltimore Ravens) flew from all over the country to participate in the fun and games. Doing what we do best, we paired up with Juice It Up! to blend up some delish açaí breakfast bowls. They were so good in fact, that the carnivorous athletes, coaches, and agents loved ‘em and kept coming back for seconds and thirds.

It was a nice change of pace however, to realize that green and good has infiltrated even the world of professional football. More and more players already knew about açaí and some even ate it regularly and all of their blacked out Navigators and Denalis were Flex Fuel (seriously). Bottom line, I haven’t watched football since Jerry Rice was on top, and while image hasn’t changed a whole ton, a lot of old stereotypes no longer hold true (at least fully). And just maybe, this generation of players will be setting the pace for future pros to follow: Green and organic is good for you, good for your fans and good for the environment.

Special thanks to Juice It Up! for helping us make this event a great success.. And did I mention that in SoCal, Juice It Up! has launched a new açaí menu? Five unique offerings... And they are delish, so make sure to grab an açaí bowl from Juice It Up! for your next breakfast... Or lunch... Or dinner.

Keep it Purple,

Kaia Lai
West Events Manager / SAMBAZON

Wednesday, October 14, 2009

Super Acai Benefits by The Medicine Hunter

As featured on Fox News Health Blog:

The first time I ever tried acai (pron: ah-sah-yee) in 1997, the fruit was served to me as a thick drink by an Ipixunaindian woman, when I was living on the Amazon river for a month. Acai, Euterpeoleracea, was as deep purple as any food I had ever seen. In fact, a spill stained a favorite t-shirt of mine forever. I loved the rich flavor of acai, and the energy it imparted, and consumed as much as I could during the course of my time on the river. When I left Brazil that time, I lamented that I’d probably never be able to obtain acai back home. Times have changed, and this delicious fruit is now widely available, from Whole Foods to up-market grocery stores.

A so-called “super-berry” that grows on palms trees in the Amazon, acai is a staple food throughout Amazonia, and that status owes directly to its marvelous flavor. Acai explodes with flavor, and gets better with every mouthful. Rich in the potent purple pigments called anthocyanins, acai has a higher antioxidant activity rating than bilberries or blueberries, and is rich in beneficial dietary fibers. A glass of blended acai fruit, with just a slight touch of energizing guarana and certified organic sugar, imparts so much energy, you’ll want to dance and yodel while climbing a mountain at the same time. No wonder endurance cyclists and ball players have taken to this fruit. Surfers, skateboarders, X-gamers and outdoor enthusiasts speak of acai with reverence.

The berry craze is on full throttle now, and purveyors of each berry, from blueberries to blackberries, black currants and elderberries, have positioned their berry as the ultimate. All of these berries are rich in the purple antioxidant pigments called anthocyanins, and all impart both antioxidant protection to cells, and anti-inflammatory activity as well. As far as I am concerned, they are all extraordinary foods, and are valuable in any person’s diet. I just happen to favor acai most of all, because I love the flavor and the fact that the acai trade is helping to reduce deforestation in some parts of the Amazon.

Forest Preservation – Fast-forward years later, once more in the Brazilian rainforest, this time in the company of Ryan Black, founder of Sambazon Acai. We are watching several hard-working Brazilians climb tall acai palms rapidly, cut branches laden with ripe purple acai berries, and strip the berries into baskets, readying them for processing. “Our wildharvesting system was developed in conjunction with the Forest Sustainability Council,” Ryan explains. “We’ve taught people how to wildharvest acai, and protect the forest at the same time.” Through ecologically sound agro-forestry management practices, Sambazon has established a top-notch conservation program that protects the Amazon rainforest and minimizes habitat loss. On top of that, they’ve implemented a fair wage system that provides higher than average wages to over ten thousand families in Brazil’s Amapa state. Sambazon has won praise and support from World Wildlife Federation, The Nature Conservancy and Greenpeace. As far as Ryan is concerned, it’s all just a reasonable and fair way to operate a business. “Might as well do it right if you’re going to do it,” he comments.

Harvested from August through December in the hot, humid Amazon rainforest, acai is a high labor fruit. I watch the remarkable climbing skills of the harvesters, and realize with some sadness that I could never climb trees like that, let alone do it every day.

Traditional acai- We are invited into a large wooden house with open windows and about a dozen children crowding around us, to watch a woman prepare acai the traditional way. In this house, the preparation is all performed by hand. The woman hand grinds the berries through fiber mats, until the juice and fine pulp drip into a container underneath. After laboring on our behalf for more than half an hour, she serves us acai. Several of us spoon the rich berry preparation into our mouths, and laugh at our good fortune until tears form in our eyes. “Now this is how to eat acai,” Ryan declares. Truth is, unless you make a pilgrimage to the Brazilian Amazon, your best acai bet will be freezer packs or smoothies found in natural food stores.

Acai diets– Just a quick word about the acai diets that everybody has been spammed over. Useless. Acai is not a diet miracle. It is a wonderful, amazing-tasting, highly beneficial fruit that gives you energy and makes you feel good. But don’t be bilked by companies that want you to believe it’s the key to slimming. It isn’t.

There’s really no need to try to make something more than it is. In the case of acai, this is a superior, nutrient-rich fruit with tremendous antioxidant value. It offers great flavor, and makes you feel good. The harvesting of acai provides a living to a lot of people, and helps to preserve some of the Amazon rainforest. In my mind, that’s more than enough.

Chris Kilham is a medicine hunter who researches natural remedies all over the world, from the Amazon to Siberia. He teaches ethnobotany at the University of Massachusetts Amherst, where he is Explorer In Residence. Chris advises herbal, cosmetic and pharmaceutical companies and is a regular guest on radio and TV programs worldwide. His field research is largely sponsored by Naturex of Avignon, France. Read more at www.MedicineHunter.com

Thursday, January 22, 2009

Sambazon Gets a Whole Lot of Love at Sundance





Aubrey O’Day gives us a great açaí smile














Ryan Cabrara picks up a Sambazon Strawberry Açaí smoothie











Nick Cannon tries something different – his first Açaí bowl













Denise Richards tells us that she already loves Sambazon












Funny man Chris Kattan shows us how he cracks open a Trinity Juice











Jane Lynch from Best in Show gets caught mid bite












Jordan Belfi from Entourage tells us he eats açaí everyday












Christina Milian opts for the Antioxidant Trinity












Brittany Snow learns that she loves açaí











Matt Sorum, drummer from the Velvet Revolver and Guns N’ Roses, gives us the best look of the day